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Tadej Pogačar will ride a special limited edition Colnago V4RS during the elite men’s road race at the World Championships in Switzerland on Sunday.

Colnago launched the bike on Thursday evening in Switzerland at the Slovenian federation’s press conference ahead of the weekend’s action. The colourful livery is said to be inspired by Pogačar’s extensive list of successes during the 2024 season.

The chosen colours all represent the Slovenian’s multitude of victories since his WorldTour debut. A gold tinted yellow for the yellow jersey of the Tour de France, pink for the leader’s jersey at the Giro d’Italia, blue to represent his successes at Paris-Nice and Tirreno-Adriatico, and white to represent the best young riders classification at the Tour, which Pogačar won across four successive years between 2020 and 2023.